The Real Pet Food Company (RPFC) is seeking its next leg of growth with new executive appointments and the launch of its next-generation growth roadmap, following a successful $243 million capital raise.
With the growth roadmap, the company said it will strengthen its position as a pioneer in fresher pet nutrition, which includes unprocessed, raw, and ultra-premium nutrition that is of human-grade quality and one of the fastest-growing markets in APAC.
Former CEO David Grant will join the company’s Board of Directors as part of the new leadership team, and Germaine Chua will take over as CEO, RPFC revealed in a news release.
Since 2015, Chua has collaborated with Grant and has contributed to the development and growth of the company in all countries.
She has almost 20 years of expertise in the FMCG industry, most recently serving as RPFC’s chief commercial officer.
The changes will see Joseph Dalo step in as chief operating officer, while Alexis Poole has been named chief financial officer.
Poole has more than 20 years of financial leadership experience in the FMCG industry and was most recently the Regional CFO of Reckitt Hygiene ANZ.
Meanwhile, Dalo has been with the company since 2018 and has more than 25 years of operational leadership expertise in food manufacturing and logistics.
“The successful capital raise reinforces the belief our investors have in our growth roadmap and gives us a strong capital position to grow through new channels, markets, partnerships and products,” Chua said.
She expressed her confidence in working with the management team and everyone at RPFC in a push to accelerate RPFC’s market leadership in fresher pet nutrition across APAC.
“We are investing in new manufacturing, R&D and supply chain capabilities that will unlock production capacity, product excellence and innovation in a way few can match here or abroad,” Chua concluded.
Founded in 2017, Real Pet Food Company owns household brands like Ivory Coat, Billy + Margot, Trilogy, Farmers Market, VIP, Natures Gift, Fussy Cat, Jimbos and Dr B’s.
The capital raise was led by RPFC existing investors New Hope Group, Temasek and Hosen Capital.
