Toyota’s next-generation HiLux has topped the sales chart in Australia with 3,339 deliveries in only its first month of sale, the Japanese car maker announced on Tuesday.
The company’s new HiLux has eclipsed the success of the Corolla model, which ranked as Australia’s number two seller last month with 3,271 deliveries, and that of the Camry model, which recorded 2,141 sales in October.
These results helped Toyota extend its overall lead in Australia as the country’s number one seller in 2015 with a total of 166,617 sales – more than 72,000 deliveries ahead of its nearest rival.
“Toyota dealers took more than 4,000 new HiLux orders during the month, which is a remarkable introduction to a range that is tougher than ever while offering SUV levels of comfort and refinement,” said the company’s executive director sales and marketing Tony Cramb.
“Our dealers are already writing orders for delivery into 2016 as buyers continue to respond to the way HiLux offers improved value while inspiring go-anywhere confidence and delivering a compliant ride and advanced features,” he said.
Mr Cramb also added that there had been “unprecedented demand” for HiLux accessories.
“Design and development of accessories was conducted in parallel with the vehicle over five years and tested rigorously under Australian conditions, providing an unmatched level of integration,” he said.
He said Toyota also topped the charts in the sales of sports cars, adding that the ultimate goal for the company was to reach the 200,000 benchmark by the end of this year.
“Toyota is planning a strong November and December that will accelerate the company’s full-year tally past 200,000 sales for the 11th time in the past 12 years,” Mr Cramb said.
