Dassault Systèmes, the 3rd most innovative software company in the world according to Forbes Magazine, will be exhibiting its cloud-based 3D personalisation software, that can be embedded in retailers’ online stores, at the 3D Printshow in New York on 16-19 April.
Dassault Systèmes’ 3DVIA Make offers retailers a way to offer their customers an easy-to-use, engaging, interface to personalise and order unique, brand approved creations.
“Collaborative personalisation is a process where the brand, the retailer and the customer collaborate to create personalised products. Seamlessly integrated with your online store, 3DVIA Make enables you to deliver brand-approved personalised products,” it says in the product description on Dassault Systèmes’ official page.
Through collaborative personalisation, consumers personalise products within the parameters that retailers set, enabling them to satisfy their individual needs and desires.
With 3DVIA Make, retailers can grow their revenue by appealing to customers who look for opportunities to actively participate in the creation of a one-of-a-kind product that will be to their liking.
“Customers will pay more for a personalised product designed by them, while enjoying a delightful user experience; your margins also increase because there’s no upfront investment to produce the merchandise or to manage a traditional supply chain,” the company says.
The software allows them to expand the offering of their brand, create a deeper assortment of products through personalisation and increase the value delivered to customers.
“Brand loyalty is reinforced by savvy shoppers who express themselves through product design choices and cherish the overall result.”
These features make the 3DVIA Make personalisation software a valuable addition to any retail online store, allowing it to achieve higher price points and higher margins.
“Your margins also increase because there’s no upfront investment to produce the merchandise or to manage a traditional supply chain.”
Attendees can visit Dassault Systèmes at the 3D Printshow in New York at Booth A17 on Floor 2.