Australian-made Dominator Series sees production surge

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Image credit: Seeley International

Seeley International is ramping up production of its Braemar Dominator Series in Australia following a successful launch, delivering innovative, locally manufactured heating and cooling solutions as households shift towards electric appliances.

The Dominator Series aims to revolutionise the market by offering fully-electric, highly-efficient heating and cooling solutions that utilise existing gas heating ducting, the company said in a media release.

Available through approved dealers in South Australia and Victoria, this product provides an option for households to switch to electric appliances without compromising on quality or efficiency, and without the need for costly renovations.

According to Jon Seeley, group managing director of Seeley International, “We are passionate about finding solutions that meet the evolving needs of our customers, and giving homeowners greater choice and flexibility in how they heat and cool their homes.”

The Dominator Series not only delivers highly-efficient whole-of-house climate control but also ensures powerful heating performance with minimal running costs, while allowing homeowners to retain their energy-saving evaporative cooling systems.”

He added, “This series represents the most cost-effective pathway to renewable energy at home.”

Recognizing the growing preference for electric appliances among some households, Seeley International has tailored the Dominator Series to support this shift while maintaining high standards of energy efficiency.

Seeley explained, “We recognise that many Australians have a strong preference for their gas appliances, and Seeley will continue to manufacture and market high-quality gas heating products, in addition to its world-leading HVAC evaporative products.”

Following this launch, Seeley International also recently announced an expansion of its manufacturing facilities in South Australia to boost production of its highly acclaimed Climate Wizard Hybrid model.